Analytics
      Back to home
      1. Knowledge Base
      2. Consumer Site Admin
      3. Analytics

      Google Tag Manager: Setup

      Learn how to install Google's no-code analytics management solution.

      Summary:

      Discover the efficiency and power of Google Tag Manager (GTM) in simplifying the management and deployment of tracking codes and analytics tags on your website. GTM streamlines the process, allowing you to track user interactions and implement marketing tools with ease and precision.

      Uses:

      • Centralized Management: Organize and manage all tracking codes and scripts in one centralized location for streamlined control and maintenance.
      • Effortless Deployment: Deploy analytics tags and marketing tools seamlessly with GTM's user-friendly interface, saving time and minimizing errors.
      • Simplified Installation: Install a single container tag on your website, regardless of the number of tracking tools or use cases, reducing complexity and potential conflicts.

      Google-Tag-Manager

      Unlocking the Power of Google Tag Manager (GTM)

      Google Tag Manager (GTM) is your key to simplifying the management and deployment of tracking codes and analytics tags on your website. This free tool from Google streamlines the process, empowering you to track user interactions and implement marketing tools with ease and efficiency.

      Why Choose Google Tag Manager?

      GTM revolutionizes how you handle tracking codes and scripts, offering several advantages:

      • Centralized Management: House all your tracking codes and scripts in one convenient location, eliminating the need to manually modify code on individual pages.
      • Streamlined Deployment: With GTM's user-friendly interface, you can effortlessly build and deploy analytics tags and marketing tools, saving time and reducing the risk of errors.
      • Simplified Installation: Install a single container tag on your website, regardless of the number of tracking tools or use cases. Say goodbye to multiple installations and unnecessary complexity.
      In essence, Google Tag Manager provides a seamless and efficient solution for managing tracking codes, facilitating data collection and analysis for your business.

      Getting Started with Google Tag Manager

      If you're new to GTM, follow these simple steps to create your account and get started, however, if you already have a Google Tag Manager account, skip to step 2:

      Step 1: Create a Google Tag Manager Account

      1. In Tag Manager, click the Accounts tab > Create account.
      2. Enter an Account Name and select the country for the account.
      3. Enter a descriptive Container name and select the container type.
      4. To create your container, click Create and agree to the Terms of Service.
      5. Once your container is created, select Web and AMP as the container type.

      Step 2: Find Your Container ID

      1. In Tag Manager, click Workspace.
      2. Near the top of the window, find and copy your container ID, formatted as "GTM-XXXXXX".

      Step 3: Integrate with Campspot

      1. Log in to Campspot.
      2. Navigate to Consumer Site Admin.
      3. Click on the Analytics tab.
      4. Paste your container ID into the Google Tag Manager input field.
      5. Click Save Changes to complete the integration.